ADVERTISEMENT

ADVERTISEMENT
Four years ago, we published a story in which our own editor-in-chief, Jack Forster, decided to find out what the proper plural form of Rolex is. It's a question that might never occur to the non-watch-obsessed. But as an editorial team charged with using language to spread the good news of watches, it was a word of critical importance.
Was it Rolexes? Rolexi?
This Sunday, we invite you to take a walk down memory lane and join us as we investigate this matter of urgent importance to the field of watch journalism.
Shop this story
Visit Hodinkee affiliate Crown & Caliber to shop pre-owned Rolex models
Top Discussions
Photo ReportInside Mike Wood’s ‘For Exhibition Only’: A Private Rolex Collection On Limited Display
AuctionsPreviewing Phillips’ Massive ‘Decade One’ Auction and Reflecting on Ten Years of Phillips with Bacs and Russo
IntroducingOmega Updates The Speedmaster Dark Side Of The Moon For 2025